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MxN FOURTY

Eyewear inspired by the rebellious '90s grunge era, born from the vibrant streets of New York and New Jersey.
MXN Fourty Frames. Sunglasses brand. Lifestyle branding and website design. USA.
MXN Fourty Frames. Sunglasses brand. Lifestyle branding and website design. USA. A man with dark skin, wearing large black sunglasses, diamond stud earrings, and a white shirt, with braided hair, looking sideways against a plain background.

INTRODUCING THE BRAND

MxN Fourty fuses retro and timeless design to create frames that celebrate individuality and self-expression. Our mission is to empower you to embrace your authentic style through eyewear that transforms beyond function into a bold lifestyle statement. Designed for both rule breakers and timeless seekers, MxN offers an immersive experience where each frame becomes a signature piece reflecting your unique identity. Edgy, unapologetic, and passionately original—MxN is modern eyewear for a community driven by creativity and personal freedom.

MXN Fourty Frames. Sunglasses brand. Lifestyle branding and website. A woman with dark hair wearing yellow sunglasses, a beige cropped jacket, black pants, and a brown oversized coat draped over her shoulders, standing outdoors near a dark building.
MXN Fourty Frames. Sunglasses brand. Lifestyle branding and website design. USA. Woman with dark hair wearing large tortoiseshell sunglasses, gold earrings, white turtleneck, and yellow jacket sitting in car.

Logo Suite

The logo offers a design that is modern, bold and edgy. The goal was to connect the letters MxN to create a monogram that could be placed on the frames.

Logo for MxN Fourty Frames. Sunglasses brand. Lifestyle branding and website design. USA.
Logo for MxN Fourty Frames. Sunglasses brand. Lifestyle branding and website design. USA.

THE BRAND’S LOOK

Business cards with a minimalist design, MXN Fourty Frames on a dark background. Logo for MxN Fourty Frames. Sunglasses brand. Lifestyle branding and website design. USA.
Logo for MxN Fourty Frames. Sunglasses brand. Lifestyle branding and website design. USA. A black envelope sealed with a wax seal next to a white card with the word "THANK" in silver lettering.
Logo for MxN Fourty Frames. Sunglasses brand. Lifestyle branding and website design. USA. Graffiti-covered wall with a poster of a man with curly hair and sunglasses smiling and petting a dog with a spiked collar.
Logo for MxN Fourty Frames. Sunglasses brand. Lifestyle branding and website design. USA. Black iPhone with Instagram profile open, showing profile picture, posts, followers, following, and grid of recent images.
Logo for MxN Fourty Frames. Sunglasses brand. Lifestyle branding and website design. USA. A graphic showing three different styles of fashionable glasses, three outfits, and footwear, with the title "How to style your frames" at the top.
Logo for MxN Fourty Frames. Sunglasses brand. Lifestyle branding and website design. USA. Several white shopping bags with the logo 'MXN Forty Frames' and black handles are placed on a red surface, with light casting shadows on them.
Logo for MxN Fourty Frames. Sunglasses brand. Lifestyle branding and packaging design. USA. A MxN Fourty Frames branded packaging box, a white cloth bag with MW logo, a black watch, and a white cleaning cloth with MW logo on a white surface.
Logo for MxN Fourty Frames. Sunglasses brand. Lifestyle branding and website design. USA. Three papers with fashion images and accessories laid on a maroon textured surface.